One creator. Script, shoot, direct, edit.Native-feel content built to sell.
On location
Delivers
9:16 vertical video, photo UGC and voiceover. Ad-ready in 48–72 hours.
Languages
English · Italiano · Español — one brief becomes three markets.
Filming from
Asia now. Europe, North and Latin America, Australia on rotation. Delivery worldwide.
Now filming · Seoul
Not just a face
01 · Who I am
Fifteen years on the agency side of the table, running multi-million-dollar productions and marketing plans for brands you already know. Now I make the content myself.
Scale
Campaigns, activations and productions for Disney, Nike, American Express, Target, Nordstrom Rack, Sulwhasoo, Laura Mercier, Tommy Hilfiger, Ford, MTV, ESPN, Equinox and the Grammys.
Full stack
Brand strategy, creative direction, production, e-commerce and paid social — I've written the plan, run the shoot and signed off the spend.
One set of hands
Script, shoot, direct, edit. No hand-off between "the creator" and "the editor," so nothing drifts from the concept.
Three languages
English · Italiano · Español. Performed, not subtitled — one brief becomes three markets.
Five regions
North America · Latin America · Europe · Asia · Australia. Currently shooting in Asia. I've lived in these places, not passed through them.
Trained
Fashion design and marketing, Polimoda — Firenze. Master's in Net Zero Business, Cambridge. Recording artist with production credits. Blockchain, cryptocurrency and NFTs. AI production with Claude and ChatGPT.
On a production · studio floor
On camera · unedited · five cities
Miami · Atelier · at the machineNew York · Fitness · on the reformerMontana · Talking head · mic in handMemphis · Beauty · mask on, talking through itLondon · Recording studio · product review
Straight off the phone. No lights, no crew, no second take — so you can hear the voice and see how I hold a frame before you brief me. Hit the sound bar on any clip to turn the audio on. Finished work lives in Selected Work below.
Nine cities, three countries. Partnership work, editorial and the rooms in between — shot in real light, on location. Every video job can deliver a photo set alongside it: same look, same light, no second booking.
Hover a strip to pull the frame out · nine cities · three countries · real light
Every video ships with 2–3 alternative hooks, captioned and named for upload, so your media buyer can test rather than guess. Formats below are built to what currently performs in each category — not to a house template.
Most creators hand you a vibe. I hand you the reasoning — because I spent fifteen years on the other side of the table, approving the invoice.
206
Videos analysed per category
Before a single frame is shot, I pull the current winners in your category and read what's actually working — length, sound, graphic density, hook structure.
2–3
Hooks on every deliverable
Same body, different openings. Your media buyer tests instead of guessing, and you keep the winner.
48–72h
Brief to ad-ready
Concept angles back within 24 hours. Captioned, formatted and named for upload. One revision round included.
3
Markets from one brief
English, Spanish and Italian, performed — not subtitled. One shoot covers three territories.
